Nadolig Llawen

‘Always look on the bright side of life…’

Well what a year is has been! Hidden amongst the recession, diabolical weather and the media onslaught of doom and gloom, we have remained resolutely positive here at Equinox.
We’ve had one of our busiest years since we started trading more than 15 years ago. The communications industry is changing rapidly and clients require a far wider communications service than even five years ago so we are all learning new skills and adapting fast. We are devising truly integrated campaigns for all our clients, teaching online communications to businesses through Cardiff University and embracing the ever-changing channels of communication that are appearing every week.
It makes for a fascinating and intellectually engaging environment to work in and we are all loving the challenge.
More and more small agencies are opening every month in Wales which is a good thing for the industry to boost competition and, in turn, standards. At the recent industry awards, it was gratifying to see entries of such high standards which will go on to compete on a UK stage. We are by no means second to the rest of the UK in our industry and often lead the way in terms of creative thinking and imaginative campaigns.
It’s the time of year to look back and review the year so the team here have provided their highlights……
Eryl – Success at this year’s CIPR Pride Awards where no fewer than eleven entries were shortlisted, which resulted in seven awards on the night – a truly outstanding result for the team and agency.
Zara – Winning two new clients on the same day in two new sectors for the agency – wood fuel and care homes!
Catrin –Helping to make communicating through the medium of Welsh count in business by representing Equinox on the Management Team of Cyswllt, http://www.cyswllt.org.uk
Kate – Winning gold for The Valleys Heart and Soul Only Boys Aloud Campaign at the Pride Cymru Awards and my work hen do, both events will never be forgotten!
Katie – Creating Equinox Communications’ first Flash mob for our client Cardiff Airport
Beth – My highlight of the year was coming to Equinox in September and being part of such a great team of friendly and fabulous people
Helen –Winning Outstanding Young Communicator at the PRide Cymru Awards.
Louise – Expanding my knowledge of Welsh media, securing feature coverage and getting to know the fab journalists here, especially at our brilliant Christmas party!
Elinor – Obtaining the CIPR Advanced Certificate qualification.
It is a worthwhile exercise to remember the great things that have happened professionally this year and look forward to 2012 with confidence and enthusiasm.
So a thank you to all our clients for their continued support, our suppliers for their outstanding services and the team here for, quite simply, being the best.
Nadolig Llawen to all.

Eryl and Zara